Competitor monitoring software
Competitor monitoring software that explains what changed, not just that it did
Most competitor monitoring tools stop at "this page changed." CompetitorSignal goes further: it classifies what changed (pricing, a feature, positioning), scores how much it matters, and tells you what to do about it — so monitoring becomes a source of decisions, not another feed to scroll.
Automatic, filtered monitoring
Daily or weekly checks across pricing, homepage, features, changelog, and blog pages, with cookie banners, tracking IDs, and other noise filtered out before anything reaches you.
Change classification
Every meaningful change is categorized — pricing, feature, positioning, CTA, and more — so you can filter your feed to exactly what you care about.
Deterministic impact scoring
A 0–100 impact score, computed by the backend (not left to an AI to make up), so "critical" always means the same thing.
Plain-English explanations
AI-generated "why it matters" and "recommended action" for every change, grounded only in what actually changed — no invented facts.
Pricing
Free
Try it out on a handful of competitors.
- 5 competitors
- 20 monitored pages
- Daily checks
- In-app alerts
- 7-day change history
Pro
For founders and teams actively tracking the market.
- 50 competitors
- 500 monitored pages
- Daily checks
- Email + in-app alerts
- Weekly digest email
- CSV export
- Full change history
Business
For agencies and competitive intelligence teams.
- Unlimited competitors
- Unlimited monitored pages
- Daily checks
- Email + in-app alerts
- Weekly digest email
- CSV export
- Priority support
Common questions
How is this different from a screenshot-diff tool?
Screenshot and HTML diff tools show you raw change; CompetitorSignal adds the layer on top — classification, business impact scoring, and a recommended action — so you're not left interpreting a wall of diffs yourself.
Does it monitor pages that require login?
No — only publicly accessible pages, and it respects robots.txt and reasonable rate limits on every site it checks.
How many competitors can I monitor?
The Free plan covers 5 competitors and 20 pages; Pro covers 50 competitors and 500 pages. See the pricing page for details.